About Us

About Highway Cycles

Since 1978, Highway Cycles has been the home for all things cycling in Hertfordshire. With two stores now open - Our Flagship in Hertford, and our new E-Bike experience center in Bishops Stortford, we hope to be the home for all things cycling for many years to come.

We stock a wide range of the most popular bike brands, including Trek, Marin, Frog, Moustache, Brompton, Riese & Muller, Benno, Tern, and Electra.

our fully stocked Hertford branch; A dedicated bicycle and e-bike showroom that is fully stocked with only the very most special, pioneering bike brands, and our freshly opened Bishop's Stortford satellite store that has a huge range of Electric bikes ready to test ride. We will have a bicycle or e-Bike to suit your needs - everything from E-MTB to Urban and Cargo bikes. Pop down and demo some models!

We believe in the traditional values of excellent service and good quality products, and with our emphasis on customer service we are now receiving second-generation clientèle from our original customers. We aim to provide the highest level of professional service, combining our expertise with enthusiasm, and the ability to listen to what the customer really wants. Our dedicated staff are always on hand to offer help and advice when required.

Our shops are staffed by experienced and enthusiastic cyclists who will be able to assist whether it is a repair, advice or a new bike sale, we would love to help you with any needs you may have. (Please note all workshop work needs to be booked in advance.)