Shops in Ware and Stevenage

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Genesis Genesis bikes are designed in the UK by Madison. The Genesis name first emerged as a sub-category of Ridgeback bikes, but has now evolved its own identity, and offers an excellent range of Road, Mountain, and Single-Speed bikes. The creative thinking of the team responsible for the development of the 2010 Genesis range, has resulted in a unique and different choice of models, quite set apart from the products offered by most other global brands. Choose from a range of bikes, with frame materials including Titanium, Premium Grade Aluminium, or world famous Reynolds Steel ( Reynolds 520 chrome-moly, 725 heat-treated chrome-moly, or 853 heat-treated, air-hardened steel.. for an ideal blend of lightness, strength and stiffness ). Selected models also offer a Frame Only option, for your perfect custom build. We currently only stock a selection of popular Genesis models at our Ware shop. Any bike from the full range may be ordered, and will be subject to availability. See the full range at... www.genesisbikes.co.uk